Our business
Automotive sector

Toyota Tanzania

Toyota Tanzania Ltd is
the flagship brand of the
Karimjee Jivanjee Group, and
has been the exclusive
Toyota distributor in
Tanzania since 1965.

Toyota Tanzania is the third oldest Toyota Distributor in Africa, and is the market leader in the new vehicle segment in Tanzania. Within the last decade we have seen a rapid pace of change within the automotive sector, presenting a number of opportunities and challenges. To help us succeed in the future our purpose is focused on sustainability and to providing the best mobility solutions for our customers.

Believing there is a better way to do something is at the heart of Toyota’s philosophy. This ethos encourages our organisation, our people and networks to continuously challenge, improve, adapt and exceed expectations. Toyota calls this the ‘Kaizen’ way.

“Start Your Impossible” shares Toyota’s evolution by highlighting real-life mobility stories of Olympic and Paralympic athletes as well as everyday athletes who demonstrate the values of humility, hard work and never giving up. The campaign marks Toyota’s long-term commitment to support the creation of a more inclusive and sustainable society in which everyone can challenge their impossible through stories of determination as well as through Toyota technologies.